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Produkte zum Begriff Marketing:


  • Marketing
    Marketing

    Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies everyday. Timely, relevant, and dynamic, this reader-friendly text shows students howmarketing concepts are implemented, and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices. This edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what’s happening in the world of marketing today. This edition features a large number of new cases from prominent marketing academics and professionals from around Europe. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

    Preis: 53.49 € | Versand*: 0 €
  • Facebook Marketing: Designing Your Next Marketing Campaign
    Facebook Marketing: Designing Your Next Marketing Campaign

    The All-New, Up-to-the-Minute Guide to Facebook® Marketing: Better Techniques, Better Results!   In this completely revised book, top Facebook marketer Justin R. Levy shows how to use Facebook to attract more customers and earn more profits. This isn’t hype: It’s actionable information based on the real experiences of companies and individuals who have used Facebook to supercharge their businesses and careers. Levy covers it all, from the absolute basics to attracting visitors and building your community. You’ll discover the latest tools and Facebook Apps–and new best practices for everything from search to privacy. Packed with real case studies, this is the only Facebook business guide you need: your fast, complete blueprint for success.   Coverage includes • Learning from the pioneers and avoiding beginner’s mistakes • Developing a winning Facebook marketing strategy • Establishing a presence that starts working fast and grows with you • Designing Facebook ads that drive more clickthroughs at lower cost • Using Facebook Connect and Live Stream Box to reach customers outside Facebook • Monitoring what customers are saying about you in real-time • Communicating more powerfully with widgets and Apps • Addressing privacy concerns • Building communities that promote loyalty and innovation • Using Sweepstakes and other traffic builders • Mastering advanced Facebook marketing tips, tricks, and hacks • Preparing for the future of Facebook

    Preis: 10.69 € | Versand*: 0 €
  • Global Marketing
    Global Marketing

    Learn and develop essential skills around core global marketing strategies. Global Marketing, 8th Edition by Svend Hollensen, has been the definitive guide to international marketing for nearly twenty years and a core textbook for the work of marketers all around the world. This textbook is ideal for undergraduate and postgraduate students studying international marketing, as well as any practitioners who wish to take their global marketing strategies to the next level. Fully updated, this new edition covers the latest technologies, trends and practices in Global Marketing, including AI, the shared economy, subscription-based pricing and omnichannel strategies. Key Features include: A clear structure around the five main decisions marketing executives face in connection to the global marketing processes Numerous pedagogical features such as Exhibits, Key Terms and Questions for Discussion to help you comprehend theory and apply it to the real world End-of-part and end-of-chapter case studies to help you understand how the theory relates to real-world applications Updated case studies, including new chapter cases on Bumble, Jissbon and Waymo With cutting-edge case studies and a focus on the impact of new technologies on international marketing, this edition continues to be the most up-to-date and comprehensive text around the discipline.

    Preis: 77.03 € | Versand*: 0 €
  • Global Marketing
    Global Marketing

    Learn and develop essential skills around core global marketing strategies. Global Marketing, 8th Edition by Svend Hollensen, has been the definitive guide to international marketing for nearly twenty years and a core textbook for the work of marketers all around the world. This textbook is ideal for undergraduate and postgraduate students studying international marketing, as well as any practitioners who wish to take their global marketing strategies to the next level. Fully updated, this new edition covers the latest technologies, trends and practices in Global Marketing, including AI, the shared economy, subscription-based pricing and omnichannel strategies. Key Features include: A clear structure around the five main decisions marketing executives face in connection to the global marketing processes Numerous pedagogical features such as Exhibits, Key Terms and Questions for Discussion to help you comprehend theory and apply it to the real world End-of-part and end-of-chapter case studies to help you understand how the theory relates to real-world applications Updated case studies, including new chapter cases on Bumble, Jissbon and Waymo With cutting-edge case studies and a focus on the impact of new technologies on international marketing, this edition continues to be the most up-to-date and comprehensive text around the discipline.

    Preis: 53.49 € | Versand*: 0 €
  • Der Makler drängt zum Wohnungskauf.

    Es ist wichtig, die Situation objektiv zu bewerten und nicht nur auf die Meinung des Maklers zu vertrauen. Es kann hilfreich sein, eine unabhängige Meinung von einem Immobilienexperten oder einem Anwalt einzuholen, um sicherzustellen, dass der Kauf eine gute Entscheidung ist. Es ist auch ratsam, den Markt und die Preise in der Umgebung zu recherchieren, um sicherzustellen, dass man einen fairen Preis zahlt.

  • Welche Zinsen Baufinanzierung?

    Welche Zinsen Baufinanzierung? Die Zinsen für eine Baufinanzierung hängen von verschiedenen Faktoren ab, wie z.B. der Höhe des Darlehens, der Laufzeit, dem Zinsniveau am Markt und der Bonität des Kreditnehmers. Generell sind die Zinsen für Baufinanzierungen derzeit auf einem historisch niedrigen Niveau, was günstige Konditionen für Kreditnehmer bedeutet. Es lohnt sich, verschiedene Angebote von Banken und Finanzdienstleistern zu vergleichen, um die besten Konditionen zu erhalten. Zudem können auch staatliche Förderprogramme wie z.B. die KfW-Förderung die Zinskosten einer Baufinanzierung reduzieren.

  • Wie hoch sind die Zinsen bei Bauspardarlehen?

    Die Höhe der Zinsen bei Bauspardarlehen hängt von verschiedenen Faktoren ab, wie zum Beispiel dem aktuellen Zinsniveau, der Höhe des Bauspardarlehens und der Laufzeit des Darlehens. In der Regel sind die Zinsen bei Bauspardarlehen jedoch niedriger als bei herkömmlichen Immobilienkrediten. Die genauen Zinssätze werden bei Vertragsabschluss festgelegt und können je nach Bausparkasse variieren. Es lohnt sich, verschiedene Angebote zu vergleichen, um die besten Konditionen zu erhalten. Generell sind Bauspardarlehen eine attraktive Finanzierungsmöglichkeit für den Bau oder Kauf einer Immobilie.

  • Was sind Zinsen und Tilgung?

    Was sind Zinsen und Tilgung? Zinsen sind die Kosten, die für die Nutzung von geliehenem Geld anfallen. Sie werden in der Regel als Prozentsatz des ausstehenden Kreditbetrags berechnet und regelmäßig an den Kreditgeber gezahlt. Tilgung hingegen bezieht sich auf die Rückzahlung des geliehenen Kapitals über einen bestimmten Zeitraum. Zusammen mit den Zinsen bildet die Tilgung die Gesamtrückzahlung des Kredits. Durch die regelmäßige Tilgung reduziert sich der ausstehende Kreditbetrag und damit auch die insgesamt zu zahlenden Zinsen.

Ähnliche Suchbegriffe für Marketing:


  • Marketing Management
    Marketing Management

    Strengthen your understanding of the principles of marketing management with this bestselling text. Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is considered by many as the authoritative text on the subject. The textbook covers a wide range of concepts and issues, accurately reflecting the fast-moving pace of modern marketing. Combining traditional marketing with new concepts, the text maintains accessibility, theoretical rigour, and managerial relevance. Now in its 4th edition, Marketing Management remains current with fresh learning features including: New examples from across the world. The inclusion of European academic thought in the text. A focus on the digital challenges for marketers. The importance of creative thinking and its contribution to marketing practice. Case studies throughout to consolidate understanding. A key text for both undergraduate and postgraduate programmes, this edition will provide you with all the tools you need to be successful in your course.

    Preis: 77.67 € | Versand*: 0 €
  • Marketing Management
    Marketing Management

    Strengthen your understanding of the principles of marketing management with this bestselling text. Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is considered by many as the authoritative text on the subject. The textbook covers a wide range of concepts and issues, accurately reflecting the fast-moving pace of modern marketing. Combining traditional marketing with new concepts, the text maintains accessibility, theoretical rigour, and managerial relevance. Now in its 4th edition, Marketing Management remains current with fresh learning features including: New examples from across the world. The inclusion of European academic thought in the text. A focus on the digital challenges for marketers. The importance of creative thinking and its contribution to marketing practice. Case studies throughout to consolidate understanding. A key text for both undergraduate and postgraduate programmes, this edition will provide you with all the tools you need to be successful in your course.

    Preis: 53.49 € | Versand*: 0 €
  • Marketing Management
    Marketing Management

    Strengthen your understanding of the principles of marketing management with this bestselling text. Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, and Torben Hansen is considered by many as the authoritative text on the subject. The textbook covers a wide range of concepts and issues, accurately reflecting the fast-moving pace of modern marketing. Combining traditional marketing with new concepts, the text maintains accessibility, theoretical rigour, and managerial relevance. Now in its 4th edition, Marketing Management remains current with fresh learning features including: New examples from across the world. The inclusion of European academic thought in the text. A focus on the digital challenges for marketers. The importance of creative thinking and its contribution to marketing practice. Case studies throughout to consolidate understanding. A key text for both undergraduate and postgraduate programmes, this edition will provide you with all the tools you need to be successful in your course.

    Preis: 53.49 € | Versand*: 0 €
  • Social Marketing
    Social Marketing

    Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issues. The effective application of social marketing principles can be complex and controversial. Social marketing planning cannot be reduced to a simple set of actions on a checklist; there is no single strategy for success and strategies that have proved successful with one population may not transfer to other populations. This text will explore the complexities involved in researching, planning and implementing effective social marketing programmes, using illustrative cases from both successful and unsuccessful real-world programmes. The authors provide a critical analysis of the origins of social marketing as a concept and of the claims made by its supporters and detractors in order to highlight what social marketing can and cannot achieve.  This is followed by a review of strategic issues that must be considered in developing social marketing programmes, including persuasion resistance, message relevance and message framing.  Key themes included in the text are the impact of cultural factors on health-related behaviours, ethical issues and attitudes as a key factor underlying health-related behaviours. The authors introduce concepts, theories and strategies that will aid the development, testing and implementation of social marketing interventions. The book is suitable for both undergraduate and postgraduate students of business and marketing and those studying modules in social marketing. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

    Preis: 53.49 € | Versand*: 0 €
  • Was ist Tilgung und Zinsen?

    Was ist Tilgung und Zinsen? Tilgung bezieht sich auf die regelmäßige Rückzahlung des geliehenen Kapitals, während Zinsen die Kosten sind, die für die Nutzung des geliehenen Geldes anfallen. Die Tilgung reduziert den ausstehenden Betrag des Darlehens, während die Zinsen die Gewinne des Kreditgebers darstellen. Zusammen bestimmen Tilgung und Zinsen die Gesamtkosten eines Darlehens und beeinflussen die monatlichen Ratenzahlungen. Es ist wichtig, sowohl die Tilgung als auch die Zinsen bei der Planung von Krediten und Finanzierungen zu berücksichtigen.

  • Kann man Zinsen für Eigenheim absetzen?

    Kann man Zinsen für Eigenheim absetzen? Ja, in vielen Ländern können die Zinsen für ein Eigenheim als Steuerabzug geltend gemacht werden. Dies gilt in der Regel für Hypothekenzinsen, die für den Kauf, Bau oder Renovierung eines Eigenheims gezahlt werden. Es ist jedoch wichtig, die spezifischen Steuergesetze und -vorschriften des jeweiligen Landes zu prüfen, um sicherzustellen, dass man für diese Art von Abzug berechtigt ist. In einigen Ländern gibt es auch bestimmte Obergrenzen für den absetzbaren Betrag oder andere Einschränkungen. Es ist ratsam, sich von einem Steuerberater oder Finanzexperten beraten zu lassen, um sicherzustellen, dass man alle möglichen Steuervorteile in Bezug auf Eigenheimzinsen optimal nutzt.

  • Was ist der Unterschied zwischen Marketing und internationalem Marketing?

    Marketing bezieht sich auf die Aktivitäten, die ein Unternehmen unternimmt, um seine Produkte oder Dienstleistungen zu fördern und zu verkaufen. Internationales Marketing hingegen bezieht sich auf die spezifischen Marketingstrategien und -taktiken, die ein Unternehmen einsetzt, um seine Produkte oder Dienstleistungen in verschiedenen Ländern und Kulturen zu vermarkten. Es beinhaltet die Anpassung der Marketingbotschaft, der Vertriebskanäle und der Kommunikationsmittel an die Bedürfnisse und Vorlieben der Zielmärkte im Ausland.

  • Was bewirkt Marketing?

    Marketing ist eine strategische Geschäftsfunktion, die dazu dient, Produkte oder Dienstleistungen zu fördern und zu verkaufen. Es hilft dabei, das Bewusstsein für eine Marke zu schaffen, Kunden zu gewinnen und langfristige Beziehungen zu ihnen aufzubauen. Durch gezielte Marketingaktivitäten können Unternehmen ihre Zielgruppe besser verstehen und ihre Bedürfnisse ansprechen. Letztendlich trägt Marketing dazu bei, Umsatz und Gewinn zu steigern und das Wachstum eines Unternehmens zu fördern.

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